UI/UX Design

Finance management app UI

The Finance Management App UI is designed to help users take full control of their financial lives through a clean, intuitive, and data-rich interface. From real-time expense tracking to smart budgeting tools, the app provides a seamless user experience across mobile and web platforms.

Client:

Spendora

Budget:

$150K

Duration:

7 Months

Team Size:

4 consultants

A fast-growing fintech startup sought a sleek, intuitive finance app UI to help users gain control of their personal finances. They wanted more than a traditional tracker—they envisioned a smart, human-first experience that could guide users from spending awareness to financial growth. Copora partnered with the team to design a digital product that simplified, motivated, and inspired money management for everyday users.

Spendora, a European fintech startup, had already gained early traction with their personal finance algorithms. They offered real-time expense tracking, budgeting suggestions, and goal-based savings—all powered by AI. As they prepared for their public launch, the team needed a refined, user-friendly UI that could help them stand out in an increasingly crowded app marketplace.

They envisioned a product that was easy enough for budgeting beginners but rich enough to satisfy power users.

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Client Challenges

Spendora approached Copora to solve several product and design hurdles before launching:

Low User Confidence in Budgeting
Most users lacked financial literacy or were overwhelmed by dense reports. Spendora needed a clean design that explained money, not just showed it.
Generic, Template-Based UI
Their MVP relied on an off-the-shelf design system that didn’t reflect the brand’s unique personality or AI strengths.
No Emotional Connection with the App
Despite useful features, the interface felt cold and transactional—lacking personalization or positive reinforcement.
Poor Visual Hierarchy and User Flow
Users struggled to understand what to focus on: balance, insights, or goals. The app lacked guided UX that led people to take action.

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Solutions

Copora led a complete design transformation focused on user clarity, trust, and financial empowerment:

User-Centric UX Mapping
Mapped emotional states and pain points across the user journey—from onboarding to monthly reviews—to build empathetic flows.
Fresh UI Identity System
Developed a bold, soft-toned visual language with custom icons, warm gradients, and calming financial graphs.
Smart Spending & Goal Widgets
Designed interactive modules like “Safe to Spend,” “Bill Radar,” and “Progress to Goal,” to help users visualize their habits.
Gamified Feedback & Encouragement
Added encouraging nudges, weekly streaks, and instant gratification features like emoji reactions when users stayed on budget.
Dashboard Personalization
Built a modular layout that allowed users to customize their dashboard priorities (Goals, Reports, Cash Flow, etc.).

Results

Within the first 6 weeks after launch, Spendora saw strong results from the new UI:

User activation rate improved by 47%
App Store ratings jumped to 4.8 stars (from 3.6)
Daily active users increased by 62%
Budget goal completion rate nearly doubled (up 98%)

The new interface created an emotional bond with users while helping them take smarter financial action. Spendora’s brand is now positioned as both intelligent and relatable—breaking the mold of cold, corporate banking apps.

75%

Smarter spending decisions

20%

Growth in annual subscription revenue

70+

New clients onboarded post-launch

Jason P.

CEO

They understood our users’ psychology and turned it into a user interface that’s beautiful, functional, and even fun to use. This launch version has set a new standard for how we build and measure product impact.